Implementing a social intranet platform is a tried and tested way to boost employee engagement and morale. However, if you want to make the most of your intranet, you need to make sure you keep employees coming back to utilize the tool.
Whether your intranet is newly launched or you’ve had your platform in place for years, there’s a natural lifecycle.
When you first launch, getting users on the software is a breeze – especially if you’ve invested time into training and adoption of the new technology. I mean, who isn’t excited to test out the cool new social collaboration and workflow tool?
However, it’s not uncommon to see interest and engagement dwindle. Once the initial intrigue has worn off, user numbers may drop and interactions fall. Given the investment of time, resource and commitment to get an intranet project off the ground, that’s an outcome nobody wants.
To truly see success, you’ll need to ensure you keep employees coming back and engaged. This process starts at the projects inception, and continues well after the launch of your intranet.
From the beginning, you should be planning and taking into consideration the needs of your users. Needs and skill levels could vary significantly across departments. You’ll need to think about user content, workflow tools, usability and more. As your intranet matures, it should evolve and grow with your business. Needs change; technology innovations and trends are rolled out. Your intranet should follow suit. Basically, you need to make sure your intranet continues to be useful and relevant to your users – at every stage of its lifecycle.
Feeling overwhelmed? Don’t be.
We’ve launched thousands of successful intranets, and compiled our knowledge to make your job easier. This handy cheat sheet will give you best practices to ensure you meet the varied needs of your employees and keep those users coming back to your intranet software.